



Nuvé’s rebrand driving 70% sales growth in just 2 years
Nuvé, a high-end wellness brand, had innovative products but lacked the brand perception to justify its premium pricing. A strategic repositioning helped them break into the luxury market.
Nuvé, a high-end wellness brand, had innovative products but lacked the brand perception to justify its premium pricing. A strategic repositioning helped them break into the luxury market.
Nuvé, a high-end wellness brand, had innovative products but lacked the brand perception to justify its premium pricing. A strategic repositioning helped them break into the luxury market.
year
2024
Client
Nuvé
timeline
5 months
year
2024
Client
Nuvé
timeline
5 months
year
2024
Client
Nuvé
timeline
5 months
The Challenges
Mismatched Brand Perception
Despite premium-quality products, Nuvé’s branding didn’t reflect a luxury feel.
Low Customer Trust
Inconsistent messaging and visual identity made it hard to establish credibility.
Underwhelming Sales Performance
Their website and marketing materials weren’t optimized to convert high-end buyers.
The Challenges
Mismatched Brand Perception
Despite premium-quality products, Nuvé’s branding didn’t reflect a luxury feel.
Low Customer Trust
Inconsistent messaging and visual identity made it hard to establish credibility.
Underwhelming Sales Performance
Their website and marketing materials weren’t optimized to convert high-end buyers.
The Challenges
Mismatched Brand Perception
Despite premium-quality products, Nuvé’s branding didn’t reflect a luxury feel.
Low Customer Trust
Inconsistent messaging and visual identity made it hard to establish credibility.
Underwhelming Sales Performance
Their website and marketing materials weren’t optimized to convert high-end buyers.



The Solutions
Mandala redefined Nuvé’s brand to align with luxury market expectations.
Designed a sleek, high-end brand identity to match premium pricing.
Developed persuasive storytelling to build customer trust.
Enhanced website and digital assets for a seamless, high-converting experience.






The Result
70%
Increase in Sales
50+
Retail Partnerships
5x
Instagram Followers


Bold rebrand propels Lumé to nationwide expansion
$8M
Secured funding
3x
Brand Awareness
60%
Growth in DTC sales
Copywriting
Pitch Deck


Bold rebrand propels Lumé to nationwide expansion
$8M
Secured funding
3x
Brand Awareness
60%
Growth in DTC sales
Copywriting
Pitch Deck


Bold rebrand propels Lumé to nationwide expansion
$8M
Secured funding
3x
Brand Awareness
60%
Growth in DTC sales
Copywriting
Pitch Deck


Strategic brand revamp helps Canné secure Series A funding
$11.5M
Series A Raised
50%
Increased ROI
20%
Increased Conversion
Copywriting
Pitch Deck
Branding


Strategic brand revamp helps Canné secure Series A funding
$11.5M
Series A Raised
50%
Increased ROI
20%
Increased Conversion
Copywriting
Pitch Deck
Branding


Strategic brand revamp helps Canné secure Series A funding
$11.5M
Series A Raised
50%
Increased ROI
20%
Increased Conversion
Copywriting
Pitch Deck
Branding